helped design, write, and produce modal's first-ever round of ooh in san francisco.

edited hype video and wrote social copy for a microsite recapping top search topics in 2024 across tech, finance, shopping, memes, and more.

copywrote spicy labels for partiful personas + assisted with social and marketing for partiful's 2024 user recap.

ideated the partiful blog and led its launch. served as editor and contributor through december 2024.

led social launch strategy for perplexity’s merch store, including a gifting campaign and a brand new twitter account.

wrote email copy + created visuals for bcny's user newsletter. copywrote and helped edit video ads for instagram.

led social strategy + copywriting and supported design + video for perplexity’s 2024 first-ever marketing campaign, targeting university students in the us.

photographed and helped market partiful's 2024 summer merch.

ideated and designed a magazine of the top places in SF according to corner's curators.

concepted, copywrote, and created a fully functional landing page (spotlighting real features) for april fools' day.

campaign strategy + photo editing for the launch of notion’s second product, notion calendar.

consolidated every single product update from notion in 2023 here. almost each of the 90 had a corresponding social post and visual, which i made :)

copywrote a series of 10 nyc-themed billboards, along with the accompanying social posts. also photographed them!

produced a series of logos representing notion’s employee employee resource/affinity groups