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bcny newsletter + social ads
bcny
•
Oct 19, 2024
as browser company started ideating their upcoming product, dia, they wanted to attract and engage a cohort of "internet people" across multiple audiences. with students and freelancers in mind, they launched several social ads and email campaigns.
i helped to ideate and finalize ad copy, then put together several video assets with the help of bcny's in-house video team. i also wrote copy for their newsletter to new users, with a focus on product education and community building.
in collaboration with dena yago (marketing), devin lewtan (growth), nashilu moen (storytelling), josh lee + cyrus duff (video), jess wang (design)
✕
bcny newsletter + social ads
bcny
•
Oct 19, 2024
as browser company started ideating their upcoming product, dia, they wanted to attract and engage a cohort of "internet people" across multiple audiences. with students and freelancers in mind, they launched several social ads and email campaigns.
i helped to ideate and finalize ad copy, then put together several video assets with the help of bcny's in-house video team. i also wrote copy for their newsletter to new users, with a focus on product education and community building.
in collaboration with dena yago (marketing), devin lewtan (growth), nashilu moen (storytelling), josh lee + cyrus duff (video), jess wang (design)
✕
bcny newsletter + social ads
bcny
•
Oct 19, 2024
as browser company started ideating their upcoming product, dia, they wanted to attract and engage a cohort of "internet people" across multiple audiences. with students and freelancers in mind, they launched several social ads and email campaigns.
i helped to ideate and finalize ad copy, then put together several video assets with the help of bcny's in-house video team. i also wrote copy for their newsletter to new users, with a focus on product education and community building.
in collaboration with dena yago (marketing), devin lewtan (growth), nashilu moen (storytelling), josh lee + cyrus duff (video), jess wang (design)